Karima is a mother and MBA holder in Hospitality Management. Her journey, deeply personal and inspired by her autistic daughter Amal, led her to co-found EZducate with two dedicated partners, blending compassion with innovation.
Her academic background in hospitality management, coupled with her experience as an IT manager, has been pivotal in shaping EZducate’s product development. Karima’s unique blend of skills enables her to understand and address the complex needs of children with autism, tailoring solutions that are both effective and empathetic.
Dedicated to continuous learning, Karima actively engages in education-focused webinars and consultations with educators and parents. These interactions enrich her understanding of the educational landscape, guiding EZducate in offering tailored, impactful support. Her leadership not only drives the platform’s growth but also embodies its mission to empower and transform the educational experiences of autistic children and their support networks.
Meriyem, an MBA graduate from Paris with a BBA from Montreal, is a standout in marketing and advertising, further enriched by an AI certification from MIT. She led the groundbreaking implementation of Canada’s first virtual twin store, demonstrating her prowess in AI and retail innovation.
In her role as a strategic board member, Meriyem provides invaluable insights in product launches and sales, guiding organizational success with visionary leadership. She also leads the commercialization of our AI-powered special education platform, blending her professional skills with personal insights as a mother of two. This dual approach ensures the platform’s effectiveness, user-centricity, and responsiveness to diverse needs.
Active in industry conferences, Meriyem shares her expertise on AI integration in marketing, contributing significantly to the digital business landscape. Her unique perspective and comprehensive understanding of market trends make her an invaluable asset, driving our platform to the forefront of its field.